Apparel stores open with new trial-room practices
As the lockdown eases, many clothing and fashion stores are switching to new trial-room procedures. The concerns are many. Can clothes spread Covid-19 infection? What happens after a customer has tried out a piece of clothing? Would the pandemic put an end to trial rooms?
Metrolife called up several apparel and fashion outlets, and found them approaching the problem with new procedures of steaming, sanitising and quarantining. Levi’s is ‘quarantining’ for 48 hours all clothes tried and not bought. The brand, known for its jeans and youth wear, has a dedicated space for trial-room clothes. Fashion brand Soch said it had a similar procedure in place.
Three items only
Indian-wear brand Biba’s outlets in Indiranagar, Kamanahalli and HSR Layout are open. It allows customers to try on a maximum of three items. Clothes tried and not bought are steamed before they are returned to the racks. A representative we spoke to said the trial rooms were being sanitised eight times a day. Customers not comfortable with trying in-store can take home clothes and exchange them within five days. The same sanitisation procedure is followed with returned clothes.
Fabindia allows trials, and is also steaming clothes tried out by customers, and sanitising the trial rooms after every use. PN Rao on MG Road, which specialises in men’s suits, follows a similar procedure. It is steaming every item after trial and spraying the trial room with disinfectant after every use. Its tailoring service is also open, and measurements are taken with precautions in place, a representative says.